We are looking for an SEO Analyst to join our Marketing team and help us build a strong online presence.Perform competitive analysis and identify gaps in clients content or areas of improvement in our web design
Track important SEO metrics including organic traffic, conversion rates and time spent on page
SEO Analyst responsibilities include performing keyword research, optimizing our content and monitoring user engagement across our website. To be successful in this role, you should be familiar with current SEO techniques and tools and have excellent analytical skills.
Ultimately, you will apply effective SEO strategies to ensure we attract and engage our target audience and convert visitors into customers.
Responsibilities
Conduct keyword research using various tools (like Keyword Planner and Moz) & Generate content idea’s
Perform competitive analysis and identify gaps in clients content or areas of improvement in our web design
Track important SEO metrics including organic traffic, conversion rates and time spent on page
Update older content and add effective calls to action (CTAs) to improve user engagement
Report on performance metrics comparing them to our SEO goals and benchmarking data
Doing Technical SEO
Follow SEO trends and stay up-to-date with new tools and practices
Requirements
Work experience as an SEO Analyst or similar digital marketing role
Experience in GA4
Familiarity with keyword research and management tools
Understanding of ranking factors and search engine optimization practices
Strong technical and analytical skills